The Best Industrial Design Company in Florida – 123 DESIGN

123 Design, leading product design and industrial design company located in sarasota Florida, places utmost importance on understanding behavior. Our award-winning approach involves delving deep into the wants and needs of people and end users, comprehending their desires and dreams associated with product ownership. As responsible designers, we acknowledge our own humanity and consider the examination of social, technical, environmental, and political systems, recognizing that not every product can have universal usability. We understand the necessity of adapting to specific geolocations and socioeconomical environments.

Our research spans immersive market research, competitive landscape audits, and customer journey mapping, all aimed at establishing the identity and positioning of your product. Through our comprehensive understanding of customer behavior, we provide you with a strategic roadmap to transform your product, service, or experience into a reality. As a design consultancy and creative design agency, our expertise lies in unraveling human behavior as well as analyzing the behavior of larger systems encompassing social, technical, environmental, and political aspects. This in-depth understanding empowers us to develop meaningful insights that guide us in identifying the most suitable opportunities for your business. Trust 123 Design, a product development company and design and engineering firm, to harness the power of behavior and deliver exceptional industrial design services.

Offerings in Research

Customer research and insights

Quantitative user research

Customer journey mapping

Competitive landscape audits

User and usability testing

Trend and market research

Ethnographic research